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Small Business

Do you have an iPhone, iPad, Blackberry or Android phone? Have you started using your phone or mobile device for everything from reading email, to getting directions, to paying for coffee? Well so have I, and I’m seeing that the mobile revolution is here! Businesses are moving to mobile platforms and offering more access to […]

A Unique Competitive Advantage (UCA) answers the question, “Why should I hire you?” With so many competitors and choices today, your marketing strategy must clearly differentiate yourself and your business. What’s your unique competitive advantage? Do you know? Learn the important factors to consider when determining your UCA.

It’s important to think about the buying process when writing copy for your website, email newsletters or other marketing materials. Get tips on how to effectively communicate with your customers, from copywriting expert Karon Thackston.

Learn the importance of understanding your customer when writing copy for your website, email newsletters or other marketing materials. Great article by Karon Thackston, author and publisher of the Step-by-Step Copywriting Course.

Are you a small business owner looking to get the most out of your marketing communications? Read on to learn how effective copywriting can achieve better results for your business.

A quote in the following article strengthened my feelings about how important social media marketing is becoming to businesses.  It says: “Two-thirds of the world’s gross domestic product, especially in the United States, is driven by word-of-mouth recommendations…”, and we all know that Facebook is a great way to share personal experiences about products and services. […]

Are you using LinkedIn?  I have seen a lot more activity happening on LinkedIn lately and starting to wonder if it may be surpassing Facebook as a social media marketing tool.  What do you think? ____________________ How LinkedIn Apps Can Promote Your Business By Lewis HowesPublished February 17, 2011 If I were going steady with any social […]

Here is a great collection of online directories (many of them free) where you can list your small business, thanks to the folks at HubSpot… ~ ~ ~ ~ ~ As a local business, attracting new customers can be a major challenge. Quickly disappearing are the days when people would go to the YellowPages to […]

What kind of technology have YOU purchased for your business?  This article from Alex Lesberg of has some interesting points to consider when making your technology purchases. _____________________ 5 Reasons Why Your Small Business Should Buy Only Business-Grade Technology By Alex Lesberg of Jackrabbit Microware on November 8, 2010 Many small business owners and managers […]

I read another interesting article about Facebook’s latest changes, over at the Mashable website.  If you have a Facebook page for your business I recommend reading this article. __________________________ How Brands Can Make the Most of Facebook’s New Pages The new Facebook Pages are finally here, but what does it mean for brands that have struggled to […]

“I had a small business web site in need of a redesign and a friend of mine recommended Corinne. She was very professional and responsive to my requirements and design ideas. She was also very pleasant to work with. I would highly recommend ClearPoint Web Solutions to anyone looking to create a business website.

ClearPoint Web Solutions is great to work with. They are extremely detail-oriented, affordable and go beyond the requirements. ClearPoint gives you a website that is functional, well-designed and eye-pleasing based on your needs. I'd definitely work with them again in future projects. Thank you, Corinne!